So far, the company was sold indirectly Indian consumers through partnerships with wireless service suppliers. The passage of a partnership with service providers following intense competition the company faced in recent years.
With this launch, the company hopes to increase the combined sales of 16 to 20 percent. The company also Hopes for a network of 1, 00,000 sales points throughout the country at the end of this year.
"One of the largest manufacturers of mobile phones in the world, ZTE we have already sold over 20 million mobile phones in India through partnerships with various telecommunications operators. We also have a strong after-sales service network with over 250 service centers throughout the countries. India is an important market for us and we concentrate ZTE handsets pleased to launch the brand at retail market, a major role, as this in promoting our existing market share in the country, "said Dr DK Ghosh, Chairman & MD, India ZTE. "ZTE is focused on excellent products at competitive prices for Indians customers and we strive to provide a good more choice by introducing mobile phones in all segments the next day. Together with the Overseas Private Phones Limited, we will make a difference in one of the fastest growth of telecommunications markets worldwide. "
The company is set to distribute via mobile Mobile Overseas Private Limited. Arshit Pathak, Director, Overseas Private Limited Mobile said: "We are a proud partner of ZTE Corporation and deep humiliated by the decision to appoint ZTE Mobile Overseas Private Limited as its national distributor for India look forward to a mutually beneficial relationship. "
ZTE has worked with leading telecommunications providers Including Vodafone, Hutchison Whampoa and Telefonica. In India, their clients include BSNL, Reliance Communication, Tata, Vodafone, Spice Telecom and Aircel.
The handsets above price range of Rs 1100 to Rs 3800.
